Sonoma's 18th Annual Salute to the Arts Celebrates
the Roots, Beauty, and Bounty of Sonoma County
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Sonoma's 18th Annual Salute to the Arts Celebrates the Roots, Beauty, and Bounty of Sonoma County |
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About Sonoma Salute to the ArtsThe Mission of Sonoma Salute to the Arts / Proceeds / Sponsorship / Behind the Scenes / See AlsoAn elegant and vibrant festival for connoisseurs, Sonoma's annual Salute to the Arts brings together visual, performance, and literary artists; and Sonoma County chefs, food producers, and winemakers. This sumptuous, bountiful gathering attracts connoisseurs from throughout the Bay Area and across the nation, firmly establishing the name 'Sonoma' in the memories of those who attend, enticing them to return year after year. Events are themed each year. In 2002 we celebrated "Salute Royale - 002," our wine country version of the classic James Bond spoof, Casino Royale! Happy Trails, this year's theme, honors Sonoma County's agricultural heritage, cultural bounty, and natural beauty. Sonoma's eighteenth annual Salute to the Arts is scheduled for July 25, 26 & 27. The Salute Celebration will launch this Northern California ultra premium masterpiece at Buena Vista Winery on Friday evening, July 25 at 7 p.m. Sonoma Salute to the Arts, the festival's showcase of the culinary, winemaking, visual, performing, and literary arts will take place in historic Sonoma Plaza on Saturday and Sunday, July 26 and July 27, with food and wine tasting from 11 a.m. to 5 p.m., and music and art from 10 a.m. to 6 p.m. The fifth annual Salute to the Arts Live Auction & Dinner will take place from 5:30 p.m. to 10 p.m. on Saturday evening, July 26, at Chateau St. Jean in Kenwood. See also: Your Invitation The Mission of Sonoma Salute to the Arts Founded in 1986 to showcase the food, wine, and art of Sonoma, Salute to the Arts raises funding for Sonoma Valley non-profit arts and cultural organizations Proceeds As Sonoma's aesthetic centerpiece and most dynamic fundraising vehicle for the arts, Salute to the Arts generates proceeds for numerous non-profit arts, cultural, and educational organizations. The Sonoma Valley Arts Alliance, the festival's non-profit sponsor, contributes net proceeds to participating organizations each year. Through Sonoma's annual Salute to the Arts, the Sonoma Valley Arts Alliance also funds scholarships for high school seniors interesting in pursuing careers in the arts. The scholarship fund, established in 1998, provides awards for music, visual art, theater art, and literary students. In 2002 awards for promising culinary and enology/viticulture students were added. See also: Benefitting Organizations Sponsorship The weekend of events provides extraordinary exposure for sponsors through promotions, advertising, and presentation to 25,000 plus consumers. Sponsorships in a range of values are available. Artwork by well known artist and illustrator Dick Cole, as well as media sponsorships valued at approximately $200,000, will assist Summers-McCann, Inc. Public Relations, the festival's founder and producer, to reach this targeted audience. Sonoma's 18th annual Salute to the Arts is sponsored by Visa U.S.A., ABC 7, KGO Newstalk AM 810, American Airlines, Buena Vista Winery, Diablo Publications, Viking Range Corporation, WineCountry.com, and The Fairmont Sonoma Mission Inn & Spa. Please see the Business Opportunities page for additional information. The Non-Profit Sponsor: The Sonoma Valley Arts Alliance, established in 1986, assumed sponsorship of Salute to the Arts in 1988. The festival has enabled the Alliance to promote the arts; foster communication between artists, organizations, and the public; and to raise funding for the arts. Representatives from numerous non-profit organizations and businesses, as well as individual artists, comprise the organization's Board of Directors. Behind the Scenes Producer and FounderSalute to the Arts was conceived and founded by Pat Summers of Summers-McCann Inc., Public Relations of Sonoma, California. Established in 1985, the firm has represented an array of businesses in Sonoma and Marin counties, San Francisco, and Napa Valley. Appreciation of the arts and Sonoma County's natural beauty, agricultural diversity, and many amenities, inspired the event's concept. Dedication to quality of presentation in every endeavor has guided its development.
Marchelle Adams-Carleton - General Manager AssociatesConnie McCann - Auction & Event CoordinatorSonoma Valley Arts Alliance Board of Directors
Kate Murphy, President 2003 Salute Celebrities
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